Even if you are a regular on Twitter, if you do not use the correct hashtags in your tweets, you are probably not getting optimum visibility and engagement. This is why we have created this helpful guide that will explain just how and why Twitter hashtags matter for your brand, how to find popular and relevant hashtags and when to use them for marketing. Hashtags are a combination of keywords or phrases preceded by the # symbol, excluding any spaces or punctuations. For exam